Bart Goodell
I am an experienced Creative Director with deep roots in Human Centered Design, Retail Consulting, and Experience Design. Built on a foundation in Package Design at Unilever, I progressed to lead category defining retail work at ChaseDesign, 10 Red Design and ultimately FutureBrand. My design experience spans a wide range of categories; Automotive, Healthcare, Beauty & Skin, Pet Care, Food & Bev, Wine, Sporting Goods, as well as extensive exposure to mass-market retail.
The essence of my work has been focused on orchestrating shopper behavior, influencing brand presence, and delivering thought leadership for my clients. I’m all in on leveraging the creative possibilities of AI. I thrive on new ideas and disrupting the marketplace.
I’m eager to collaborate with entrepreneurial teams on exciting, next-gen innovation. Take a look at my portfolio of work and lets connect.